Branding, Collateral & Website

Based on Whidbey Island, Washington, Kara Chappell is a family and newborn photographer who captures the natural beauty of the Pacific Northwest while telling each family’s story. Over the past few years, Kara had worked hard to position herself as the leading family photographer in the area, but her previous website didn't reflect that. We decided to expand and enhance her existing brand identity and incorporate those elements into a new site that showcased her amazing photography.

Friendly, Comfortable & Fun
Read the Feature on Square Design Guild

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Before I worked with Alexa, I felt frustrated and a bit hopeless. I was lacking a site that truly represented who I was and what my business could offer. Since launching this week, I was stopped by at least 10 people who wanted to tell me how much they love my website. I’ve also had several inquiries for new sessions! Alexa turned my amateur out-of-the-box website into a professional, custom website that reinforces my brand and rivals any national competitor.
— Kara Chappell
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